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Engineering E-Commerce,
Search & AI

Deep-dive articles on e-commerce architecture, search technology, AI, and the engineering behind complex systems.

Latest articles
Migrating data with Pentaho ETL (Kettle)
Data Migration · 8 min read

Migrating data with Pentaho ETL (Kettle)

A practical tutorial showing how to transform XML category data into SAP Commerce ImpEx using Pentaho Data Integration.

Rauf Aliev
Rauf Aliev
Best Practices: Migrating Content to hybris
Data Migration · 10 min read

Best Practices: Migrating Content to hybris

A practical ETL-based approach to migrating e-commerce content, media, and CMS data into SAP Commerce using loaders, transformers, and ImpEx.

Rauf Aliev
Rauf Aliev
Improve hybris Startup Time up to 50%
Performance · 5 min read

Improve hybris Startup Time up to 50%

Practical development-environment tweaks for reducing hybris startup time by disabling cron jobs, unused tenants, and selected Tomcat scans.

Rauf Aliev
Rauf Aliev
Excluding Certain Products from Total Cart Value Calculation (PromoEngine)
E-Commerce · 3 min read

Excluding Certain Products from Total Cart Value Calculation (PromoEngine)

A proof-of-concept approach for excluding selected products from SAP Commerce promotion engine cart total calculations.

Rauf Aliev
Rauf Aliev
Hybris Cockpit Configuration Explained
Development Tools · 5 min read

Hybris Cockpit Configuration Explained

A practical explanation of SAP Hybris Cockpit Framework XML configuration files, naming conventions, lookup rules, contexts, and activation.

Rauf Aliev
Rauf Aliev
hybris Cockpit Framework Expert Customization Explained. Part I.
Architecture · 7 min read

hybris Cockpit Framework Expert Customization Explained. Part I.

An expert walkthrough of the legacy hybris Cockpit Framework architecture, perspectives, navigation, browser, editor areas, and customization points.

Rauf Aliev
Rauf Aliev
Best strategies for sorting items in product lists
Search · 8 min read

Best strategies for sorting items in product lists

A practical review of product-list sorting strategies in SAP Commerce, from manual merchandising and ratings to price, margin, and category-specific sorting.

Rauf Aliev
Rauf Aliev
Three things that every hybris project should consider
Architecture · 8 min read

Three things that every hybris project should consider

Three optional but valuable components every hybris project should consider: feature toggles, data analytics, and testing productivity tools.

Rauf Aliev
Rauf Aliev
Hybris 1.0. A Retro Look Into 15-year-old Version
E-Commerce · 3 min read

Hybris 1.0. A Retro Look Into 15-year-old Version

A hands-on retrospective of hybris 1.0 from 2001, including its WebMC admin UI, initialization, storefront, search, and early platform concepts.

Rauf Aliev
Rauf Aliev
Hybris HAC secrets
Development Tools · 2 min read

Hybris HAC secrets

A quick tour of hidden and undocumented HAC features, including interceptor pages, Growl notifications, footer details, and Easter eggs.

Rauf Aliev
Rauf Aliev
What you don’t know about FlexibleSearch
Development Tools · 3 min read

What you don’t know about FlexibleSearch

A closer look at lesser-known FlexibleSearch features, including field and type modifiers, predefined named values, and ORDER BY marker behavior.

Rauf Aliev
Rauf Aliev
Mastering hybris Impex: Recipes and Secrets
Data Migration · 6 min read

Mastering hybris Impex: Recipes and Secrets

A practical collection of lesser-known ImpEx techniques, including conditional imports, BeanShell scripting, external data sources, maps, and collections.

Rauf Aliev
Rauf Aliev